How do you retain lash clients?

How to Retain Your Lash Customers Practice, Practice, Practice. The following is the most overlooked formality that you should never miss.

How do you retain lash clients?

How to Retain Your Lash Customers Practice, Practice, Practice. The following is the most overlooked formality that you should never miss. After a flash session with the customer, schedule a follow-up email or phone call within 24 to 48 hours. If they had problems, they'll be happy to let you know, while satisfied customers will recommend you more often once you follow up.

If it's been a long time since your last appointment, you can also follow up and ask if they need a new appointment. It's one of the main reasons we spent almost a year creating our advanced online eyelash retention course on eyelash retention. On average, most people lose 3 to 5 natural eyelashes per eye every day. This is completely normal and healthy as new eyelashes take their place.

Now think, how many customers do you see in 2 weeks? Even with just 4 a day for 10 days, that's 40 customers. All you need is one of them (2.5%) to not come back and now you're losing money. And if your client's eyelashes don't last as long as they should, it's very likely that you'll lose more than 2.5% of your customers. There is no single adhesive for everyone, some are suitable for environments with high humidity (more than 70%), while others adapt to low humidity environments (35%).

Most work best in the range of 22 to 25 degrees Celsius. If you have an eyelash client looking for eyelash extensions, you might be wondering how to increase your customer retention rate. There can be no mascara, eyeliner, moisturizer, or grease-based products on the eyelashes before application. A big “no” is to keep open bottles of eyelash adhesive in the refrigerator, since every time the eyelash adhesive is removed (perhaps every day) condensation builds up inside the bottle due to sudden temperature fluctuations, so the adhesive degrades much faster.

You can always quote a nominal amount and describe the benefits of aftercare and maintenance of your eyelashes. Instead, think about how many customers you'll keep because your customers are happier that their eyelashes last longer and now want to recommend them to their friends. The cleanser used MUST be an approved cleanser for eyelash extensions, so many other cleansers contain ingredients that aren't compatible with eyelash extensions, so using any cleanser won't work and you could be unknowingly undoing all your hard work. A gentle cleanser will remove all traces of makeup, oil, or other build-up, giving you a fresh idea of your eyelash masterpiece.

Throughout the day, they can absorb excess oil from their eyelids with blotting paper to prevent it from seeping into the lash line. While this step may be too dry for some clients, it can be a great precaution for greasier clients by removing excess oil from their eyelashes. When you're an eyelash artist, you're not just fixing eyelash extensions, but you're giving your client a dream. If your client notices excessive drooping, ask them to look at the extension to see if their natural eyelashes are attached.

Oily customers should use a mild eyelash shampoo AT LEAST once a day (at night), though an extra wash in the morning may also help. Once you've started configuring the eyelash extension, continue talking during the process about the extension and what you're doing. Instead of having to struggle with air conditioners, opening windows, using humidifiers or dehumidifiers to change the environment (which is very frustrating and takes years), it's best to store a high and low humidity eyelash adhesive so you can adapt it to your daily conditions. Keep in mind that very few customers will bother to tell you that their eyelashes aren't durable, especially new customers.


Isaiah Decroo
Isaiah Decroo

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